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Proven to aid digestive health

Beta ProductsBETA® recipes are formulated with chicory, a source of natural prebiotics, which has been proven to help increase the number of good bacteria in the gut and help improve digestive health. After 30 days of feeding BETA®, the good bacteria, bifidobacteria, may be multiplied by 100 times, helping to support your dog’s healthy digestion.

BETA® was created for what we consider to be the most magnificent animal on the planet – the dog. This passion has driven us to create premium dog nutrition for several decades; proudly and exclusively made in the United Kingdom.

Our philosophy is that we should let a dog be a dog, because we understand dogs and we know that what matters is to be healthy, active and loved. And, of course, the key to this is good nutrition. That’s why, at BETA®, we go out of our way to make sure that our food is as nutritious as can be.

With our true passion for dogs, BETA® is today the UK’s No.1* Specialist-exclusive premium dry dog food brand with a wide selection of products designed to meet your dog’s needs. Whatever his age, size, or lifestyle, our products are naturally wholesome and tasty – to reveal the true explorer in your dog!